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David Jacobson: Corporate Blogging and Reputation Risk

In response to Aldon’s post “Managing Reputational Risk with Blogs” earlier today, a reader pointed out David Jacobson’s post from Christmas day entitled “Corporate Blogging,” which highlights video presentations from a “recent Lewis Industry Forum by Loic Le Meur, EVP of SixApart and Dr Jo Twist, technology correspondent for BBC Online, where they spoke about the impact of blogging on corporate reputations and on the way the media operates.” These video presentations are well worth viewing, so as David Jacobson suggests, “if you are a business wondering what blogs are all about, listen to these talks”.